About LifeLock Identity Theft Services

LifeLock is the leading industry leader in the rapidly growing field of Identity Theft Protection. We are based in Tempe, Arizona. Our company is led by experienced and successful entrepreneurs and industry experts. We are backed by Bessemer Venture Partners, one of the leading venture capital firms in the world. We serve tens of thousands of consumers in every state of the union, Puerto Rico and the US Virgin Islands. Take a moment to browse and learn about the team that will work for you.

Lifelock for People

Our job is to protect your good name. As a consumer, you have rights that allow you to take more control over who uses your identity and how they use it. We do the mechanics, the details if you will, to enforce those rights. And we stand behind our service with our exclusive $1,000,000 Guarantee. We charge $10 per month to do it.

Some of what we do, you can do yourself for free. The difference is that the only thing we think about is how to protect your Identity. Think of it this way: all of us can change our own oil, but most of us have it done by specialists. We’d like to think that what we do is more complicated than changing oil, but you get the idea.

LifeLock for Business

In 2005, over 255 million identity theft complaints were reported to the FTC. The median length of time to repair the problems resulting from identity theft is between one week and one month. The threat of subsequent exposure in the media and among constituents can also cause great harm to a firm's stability, financial strength and reputation.

Fortunately, a new generation of identity theft solutions is in place to prevent, rather than just monitor, credit activity. LifeLock is the leader in this field. Our system can protect, not only the individuals involved, but your organization. We help ensure your employees, customers, members, readers, and/or other associates remain focused on the business at hand, not on fixing their identity issues.

We're so confident in our services, our CEO is publishing his real Social Security number in our ads and he's perfectly comfortable with it. Why? Because he trusts our system, and he knows we guarantee up to $1 million of protection if any of your associates' identities are stolen while you are our client. Ours is the only guarantee in the industry. We will fix the problem. Period.

Reporters have asked the CEOs of all of the other supposed identity theft protection companies if they will disclose their Social Security number in public. None has to date.

Our $1 Million Guarantee

Our Guarantee is simple. If you are our client when someone steals your personal information and subsequently misuses it, we will reimburse any and all direct expenses that you incur and pay for professionals with the proper expertise. The maximum amount that we will pay is $1 million over the life of the incident. We provide this guarantee because we are so confident in our product. Direct expenses include lost wages, long-distance calls, postage and other miscellaneous costs in addition to any funds that are actually stolen from you or a third party that holds you responsible. If you need an attorney to help resolve the claims, we will select them and manage the case on your behalf.

Your request must not be fraudulent and you must tell us of the event within 30 days of first learning of it.

How the Guarantee Works:

If your Identity is used by a third party without your consent, we will do the following:

1. We will pay any direct expenses you incur subject to the terms below. Usually, we will advance these costs on your behalf. If we do that, you must assign your guarantee request to any such re-imbursement by any third party. For example, if your bank charges you fees because someone else used your credit card and it took you over your limit, we will ensure that you are reimbursed that money promptly. If the bank doesn't do it, then we will and if and when the professionals we hire to assist you get the bank to refund the money, you agree that it will be sent to us or that, if paid directly to you, that you will send it to us as soon as you receive it.
2. If the amount involved is over $1,000, we reserve the right to investigate the guarantee request and conclude that the claim is valid. For instance, if you are arrested for bank fraud and you assert that you did not commit the crime and that someone else stole your identity to commit the crime, we will investigate your assertion. If we are confident that you did not commit the crime, we will advance any legal fees, bail or other costs required to get you out of jail and back to your life. We will perform our investigation with all due haste and we will render our decision as quickly as we can. The standard we will use is that if any reasonable person would come to the conclusion that you are not responsible, we will as well. Once we are comfortable that you are innocent due to Identity Theft that occurred while you are our client, we will advance all fees and costs as discussed above. Note that we do not necessarily require that you are found innocent by the authorities before performing on our guarantee.
3. If it turns out that our investigation is wrong and that you misrepresented a loss or that you weren't our client when it happened, you agree to pay us back any amount we have advanced or incurred on your behalf upon demand, including any costs we incur to collect the money from you. Being found guilty of the crime which you attributed to Identity theft is sufficient evidence to conclude that we are entitled to recover all amounts advanced or paid on your behalf as described above. Should we, however, decline your guarantee request and you are found innocent due to the fact that someone used your Identity to commit the crime, we will then honor our guarantee.